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2. Now is the Time to Export, But How?
3. Why Export? / Competition, Risks, Creating Demand Abroad, Obtaining Market Information
4. Human Resources and Export Plan Requirement for Export
5. Export Plan Preparation (Target Market Selection and Strategy Formulation)
6. Export Plan Preparation (Financial Analysis and Risk Analysis)
7. Target Market Determination -1
8. Target Market Determination -2
9. Correct Determination of Marketing Mix and the Importance of Being a Brand
10. What is Marketing Mix (4Ps)?
11. How is Pricing Done?
12. How to Make an Export Contract?
13. Logistics and INCOTERMS
14. Export Financing and State Supports
15. E-commerce
16. Global Value Chains
